Knowing and understanding your current customers is critical to servicing and building lasting relationships, marketing your products to your best customers and anticipating future opportunities. Kenway Consulting will partner with your company to understand your business objectives and strategic goals and assess your current tools and data. Our rigorous functional requirements analysis will lead to the design and implementation of a Customer Relationship Management (CRM) solution that will help your company achieve high levels of client retention, satisfaction, loyalty and new business growth.
We will meet with your business and technology experts to understand how you currently manage your customer relationships from a process and technology perspective. We will then provide an in-depth analysis of your data sources and the integrity of the data, as well as identify any existing gaps in your data needs. Kenway can help your company define a strategic vision that outlines the enterprise strategy for your CRM processes, as well as help you select the right solutions to meet your needs. Our broad cross-industry, technology and business process knowledge allows us to provide a solution for any type of client.
Kenway’s expertise in the world of data management allows us to create a data solution that will provide you with a common view of your customer data, which will lead to the consistent and accurate servicing of them. Additionally, our system implementation experience will provide you with a solution for your employees to efficiently maintain and retrieve customer information, giving you the strategic advantage your company needs to maintain and grow your business.